Afrika Journals

Developing lifelong customers in the mobile phone market: A South African case study

Keagile Mati, Richard Shambare

African Journal of Science, Technology, Innovation and Development · Volume 8, Issue 1 (2016) · pp. 52–60

DOI: 10.1080/20421338.2015.1132533

Abstract

No abstract

Article information

Published
4 March 2016
Language
en
Publisher
Informa UK Limited
License
No license URL
DOI
10.1080/20421338.2015.1132533
Journal ISSN
2042-1338; 2042-1346