M&J Retail

About this journal

M&J Retail is a peer-reviewed journal dedicated to advancing the understanding and practice of retail management. Its scope encompasses the full spectrum of retail activities, from strategic planning and merchandising to customer service and technology adoption. The journal publishes original research, case studies, and reviews that explore the latest trends, challenges, and opportunities facing the retail industry.

Key themes addressed by M&J Retail include consumer behavior, omnichannel retailing, supply chain management, digital marketing, retail analytics, and sustainability in retail. The journal also features articles on emerging technologies such as artificial intelligence, blockchain, and virtual reality, and their impact on retail operations. It provides a platform for scholars, practitioners, and policymakers to share their insights and contribute to the ongoing evolution of the retail landscape.

The audience for M&J Retail includes academics, researchers, and students specializing in retail management, marketing, and consumer behavior. Additionally, it caters to retail professionals, including executives, managers, and store owners, seeking to stay abreast of industry trends, best practices, and innovative solutions. The journal serves as a valuable resource for decision-makers looking to enhance their understanding of the retail environment and develop effective strategies for success.

M&J Retail has established a strong reputation for publishing high-quality research and thought leadership in the field of retail management. Its articles are regularly cited by academics and practitioners alike, making it a respected source of information and inspiration for the retail community. The journal's impact extends beyond the academic realm, informing industry practices and contributing to the development of new models and approaches for retail success in the evolving digital age.